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With simply over two weeks to go earlier than the official Pixel 10 series launch keynote, the corporate has as soon as once more leaked its personal unreleased smartphone to the general public. In a brand new thirty-second teaser trailer posted to the Made by Google YouTube channel, Google pokes enjoyable at its Silicon Valley rival Apple, taunting staff Cupertino’s controversially unfulfilled guarantees surrounding its so-called Apple Intelligence-ready iPhone 16 handsets.
The video showcases what seems to be the upcoming Pixel 10 Professional in a brand new moonstone colorway, with a metallic grey and blue design. A number of angles of the cellphone are showcased, whereas being barely obscured by a darkish backdrop. The narrator references Apple’s failure to ship on its Apple Intelligence timeline for its iPhone 16 lineup, suggesting the listener change telephones quite than change their definition of ‘quickly.’
Close to the tip of the teaser, Dr. Dre’s 1999 hit The Subsequent Episode performs within the background — a well-known hip-hop tune that includes Snoop Dogg and Nate Dogg, and one which has established itself inside the meme canon of web trolling. The video ends with a easy 8.20.25 textual content on display, referencing the Pixel 10’s launch date of August 20 of this yr.
The AI wars rage on
Smartphones are the proper vessel for all-things synthetic intelligence
Google / Apple / Pocket-lint
Synthetic intelligence is all the fad lately. Each tech firm beneath the solar is singing the praises of things like machine studying (ML), massive language fashions (LLMs), generative and agentic AI instruments, and extra. Main gamers within the area embrace Google with Gemini, OpenAI with ChatGPT, Microsoft with Copilot, and Meta with Meta AI, and several other smaller companies, akin to X’s Grok and Anthropic’s Claude, are vying for market share as effectively.
On the client degree, whereas there may be actually a way of curiosity and pleasure surrounding AI and its potential, and whereas there was an uptick within the adoption of chatbots, many are additionally fatigued by incessant guarantees of life-changing AI instruments and companies from main manufacturers.
Apple, probably the most priceless manufacturers in your entire world, has been in a tumultuous place on the subject of its relationship with AI. The corporate’s Apple Intelligence suite of instruments has acquired combined opinions, and guarantees of a extra highly effective next-generation Siri have but to come back to fruition.
Google’s nineties-era hip-hop trolling is suitably becoming.
Google continues to maneuver from power to power with its personal Gemini AI platform, and this new Pixel 10 teaser / assault advert hybrid is a crystal clear declaration of confidence. Its Pixel smartphones are a superb vessel for unleashing AI into the buyer area, and the search big seems to be besting Apple on this entrance in a really actual and extremely publicized method.
With this confidence in thoughts, and with the upcoming launch of the Pixel 10 collection, Google’s nineties-era hip-hop trolling is suitably becoming. Keep tuned for extra Pixel 10 protection from Pocket-lint within the coming days and weeks.
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